Tuesday, November 23, 2010

The Brilliance of an Idea

Brilliant ideas do change and transform the world. When "Eureka" takes place, and when there are resources coupled with commitment and passion, true magic can happen. And more so in the current digital age! Our inherent strife to look for the "social" side in each one of us can generate cash like no other times. The industrial revolution that brought about trains, automobiles, oil extraction, airplanes, and so much more, had accelerated the development of human beings in un-witnessed manner. And this was all a continuation of the so many "eureka's" found by philosophers, thinkers, scientists during the renaissance age and even before that with the advancement in science that the Islamic Empire had contributed to.

The story is different nowadays. The literal explosion of information which has suddenly become available to every single human being on earth has led our humanity to unprecedented levels. There is change every single day, whether for the good or the bad. Our advancement to the unknown is rapidly accelerating. The land for imagination and forecasting of the future is abundantly fertile. With the help of technologies, teens and grow-ups alike are more likely to generate creative ideas than at old times. And the process is becoming more attractive financially speaking.

But, is coming up with an idea an easy task? Or does it just happen at the flicker of a moment without giving it much thought? For example, why has Linkedin become a worldwide phenomenon to the extent that every second a new member joins?? What is so attractive about Facebook that more than 500 million people have joined it? Has traditional thinking become so archaic and unpractical in the modern digital age? How can old communication gurus in the pre-digital age cope with the new giants which are attacking their space? All of these are valid questions; only the coming days and years will show us where we are heading. But truth to be said: the brilliance is in coming up with a life-changing idea!

Thursday, November 11, 2010

Social Media, Outside the Box Already!

What is about social media that so attracts more than 500 million people to get involved on Facebook, or that urges global companies to have their shares of the huge profitable cake?

Well, five years down the line since it all seriously started with Facebook, the phenomenon will be dominating the scene on all levels. From marketing, advertising, communicating, chatting, investing, and so many other domains, social media is transforming and drastically changing the face of conventional communication. It is astonishing how this is all taking place in the speed of light, literally! A couple of years ago, i wanted to pursue a Masters degree in which I would study the impact of social media on the way human beings are and will be communicating. Now i believe this topic is more valid to our times, and will be even more vital in the future. Are we going to be pure phone and computer communicators?

Facebook, Youtube, Twitter and so many others have taken advantage of our subconscious need to be social. By logging on to the internet and having accounts here and there, we are meeting the demands of our social beings by trying to meet global people, get involved in cyber-communities, create groups, practice our right to speak and feel free, and learn about the world. And never has this been easy before as it is nowadays. The question of where we are actually going to in ten or twenty years is always valid. Yet, this is all part of our human development which has accelerated rapidly during the last two decades.

It might be a privilege nowadays to have an account on Facebook or elsewhere, despite the multitudes of social problems it might be creating. What makes it more interesting is that everyone is literally having a share of the huge cake: companies, celebs, personalities, politicians, NGOs, and so on. It will be absolutely interesting to see and monitor how social media will be dominating the scene in the future by transforming the way we speak to each other. But will there be ever a new phenomenon that will surpass social media outlets? Wait and see!